Often times in any business or industry, a trend can be established when something seems to take hold of the audience that the industry serves. Whether it’s in fashion or film, technology or music, cuisine or politics; there are certain things or phrases that seem to pop up in every product or material that comes out of that industry. Over the past several years, rose has been an ingredient that has found its way all over the fragrance world. What was once thought to be a note simply for the floral fragrances of yesteryear, has now become a signature part of so many different fragrances across many houses and in many women, men and unisex fragrances. As early as twenty years ago, you wouldn’t find any floral notes in men’s fragrances, let alone the note of rose. As time has evolved and what is considered masculine is being redefined, you have perfumers all over the world incorporating rose in a number of ways into feminine and masculine fragrances. From Jo Malone, MFK, Gucci and Byredo to Kilian, Dior, Frederic Malle and Tom Ford, you can find a fragrance with rose in it at any counter. How do you reimagine an ingredient that everyone else has used over and over again? Well, it takes a special master perfumer to rethink or recreate a new way to experience a familiar scent, and that’s what Alberto Morillas has done with Epine De Rose.

Alberto Morillas is a perfumer that I have written about before. He was the creator of the Palissandre D’or fragrance for Aedes Perfumery. Well, in 1999, Alberto Morillas made a decision after working in the industry for nearly three decades to create his own fragrance house called Mizensir. This was Alberto’s opportunity to allow his creativity and inspiration to express itself freely. WIth over forty years of experience and with incredible, massively successful creations such as CK One for Calvin Klein, Aqua di Gio for Women by Giorgio Armani, and Panthere de Cartier for Cartier, creating a company for himself to fully explore his creativity on his own terms was bound to foster even more iconic fragrances. The one thing about the iconic CK One that appealed to almost everyone who came across it was its incredible balance and palatable composition. It was a fragrance that wasn’t too strong, or wasn’t too light. It was something that regardless of the person wearing it, it was very distinctive and easy to the noise. It was a fragrance that could be worn at any time, any season, and at any occasion. You could never go wrong wearing it and it became a go-to for people of all ages and walks of life to wear. The ambiguity of its wearability skyrocketed the fragrance to a place that will stand in history as one of the greatest fragrances ever created.